A common perception among people is that good looks are just about the eye candy, the 5-sec gratification of the eyes, and that’s it.
In the session, I am going to talk about how good looks are a lot more than that. We will talk about how good looks help build the perception of your product, add to its credibility, increases engagement with the end users and helps build an emotional connection with them. And that’s not all. Even internally, when you set out to create a good-looking product starting with a great design or sleek wireframe, it motivates and sets the expectations for the complete team as well.